The Challenge
This project focused on creating a seasonal campaign for Olive & June's New Year collection, focusing on self expression and confidence. The designs needed to capture excitement and a sense of renewal without losing the brand's clean and modern aesthetic.
Olive & June is a brand know for their approachable, everyday luxury nail products. Found online and in store, the brand emphasizes accessible quality and self-expression. It brand's provides stylish solutions and expert nail care at home, making salon quality simpler and more fun.
The Solution
The campaign was guided by the feeling of confidence and renewal, emphasizing accessible self-expression through color, texture, and movement. The design maintained Olive & June's clean aesthetic while introducing festive energy into the New Year. The final visuals convey celebration including how the brand's identity can expand into a festive space without losing its core character.
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Sunny Valley
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Portside Light Cafe
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When Pigs Fly
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Votago Travel
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Olive & June
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Keep Bananas
